Rock County, Wisconsin
Income Data
At a Glance
How Rock County Compares
Detailed Income Statistics
Data Story
About Household Income in Rock County, Wisconsin
Rock matches national pace
Rock County's median household income of $74,390 sits just 0.5% below the national median of $74,755. The county holds steady with typical American household earnings, reflecting a balanced regional economy.
Upper-middle Wisconsin rank
At $74,390, Rock County outearns Wisconsin's state median of $71,715 by $2,675. This consistent advantage places Rock in the upper-middle tier of Wisconsin's 72 counties, driven by its manufacturing and education base.
Strong regional competitor
Rock's $74,390 exceeds Richland County ($62,649) by 18.7% and outpaces Price County ($58,720) by 26.6%. Among south-central Wisconsin counties, Rock maintains competitive income levels supported by Janesville's economy.
Watch rental proportions
Rock County's rent-to-income ratio of 16.4% approaches the higher end of comfort; careful budgeting helps. A median home value of $215,900 is accessible for households at the county median, though down payment planning is important.
Build systematic investment
Rock County's per capita income of $37,428 provides a solid foundation for wealth-building once housing is managed. Establish automatic contributions to retirement plans and explore employer matching programs—consistency beats timing in long-term investing.
Frequently Asked Questions
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Compare RatesData: U.S. Census Bureau, American Community Survey (ACS) 5-Year Estimates (2019-2023) — Informational only. Not financial or legal advice.