Florence County, Wisconsin

Income Data

-12% vs. Wisconsin average
$62,786
Median Household Income
$37,845
Per Capita Income

At a Glance

Median Household Income
$62,786
-12% vs. state avg
Per Capita Income
$37,845
-4% vs. national
Income-to-Housing Ratio
36.9%
income as % of home value
Rank in Wisconsin
#59 / 72
by median household income

How Florence County Compares

Florence County$62,786
Wisconsin Average$71,715
National Median$74,755

Detailed Income Statistics

$62,786
Median Household Income
$37,845
Per Capita Income
$170,000
Median Home Value
36.9%
Income-to-Housing Ratio

Data Story

About Household Income in Florence County, Wisconsin

Florence lags far behind national norm

Florence County's median household income of $62,786 falls nearly $12,000 short of the national median of $74,755—a 16% gap. This places Florence in the bottom third of U.S. counties by household income.

Among Wisconsin's lower earners

Florence County ranks in the lower tier of Wisconsin's 72 counties, with a median income of $62,786 trailing the state average by $8,929. Per-capita income of $37,845 also falls below Wisconsin's $38,794 average.

Florence struggles versus nearby peers

Florence ($62,786) earns substantially less than regional neighbors like Fond du Lac ($73,154), Eau Claire ($71,834), and Dunn ($71,785). Only Forest County ($59,727) and Grant County ($64,349) nearby fall closer to Florence's income level.

Housing affordable despite lower wages

Florence's rent-to-income ratio of 16.6% remains affordable, and median home values of $170,000 are among the region's lowest—good news for cost-conscious residents. Lower housing costs help stretch modest household incomes.

Start small, think long-term

Florence's lower median income means households must be intentional about savings; even $50–100 monthly into an automated investment account builds discipline and compound growth. Lower local home prices also present opportunities for first-time buyers to build equity over time.

Frequently Asked Questions

What is the median household income in Florence County, Wisconsin?
The median household income in Florence County, Wisconsin is $62,786, according to U.S. Census Bureau American Community Survey 2019-2023 5-Year Estimates. This represents the midpoint of all household incomes in the county.
How much do people earn in Florence County?
The per capita income in Florence County is $37,845, which represents the average income per person across the entire county population. The median household income — which accounts for all earners in a household — is $62,786.
How does Florence County compare to the Wisconsin average?
Florence County's median household income of $62,786 is lower than the Wisconsin state average of $71,715. The per capita income is $37,845, compared to the state average of $38,794.
What is the per capita income in Florence County, Wisconsin?
The per capita income in Florence County, Wisconsin is $37,845, according to U.S. Census Bureau American Community Survey 2019-2023 5-Year Estimates. Per capita income is calculated by dividing total personal income by total population, providing an average income figure per resident.
Is Florence County a low-income area in Wisconsin?
Florence County's median household income of $62,786 is below the Wisconsin average of $71,715. The per capita income of $37,845 is also lower than the state average of $38,794. Lower incomes can reflect the local economic base, rural vs. urban location, and employment opportunities available in the area.
How does Florence County rank for income in Wisconsin?
Florence County ranks #59 out of 72 counties in Wisconsin by median household income (1 = highest). With a median household income of $62,786 and per capita income of $37,845, it falls in the bottom third of counties statewide.

Income Comparison Calculator

See how your household income compares in Florence County

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Your income is above the Florence County median

County median: $62,786 per year

vs. County Median

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vs. State Average

-12%

vs. National Median

-16%

vs. Florence County MedianAbout equal
vs. Wisconsin Average12% below
vs. National Median16% below

Income Adequacy

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Your monthly income ($5,232) vs. median rent ($871/mo). A ratio of 3.3x or higher means rent is under 30% of income.

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Data: U.S. Census Bureau, American Community Survey (ACS) 5-Year Estimates (2019-2023) — Informational only. Not financial or legal advice.