Douglas County, Wisconsin
Income Data
U.S. Census Bureau ACSAt a Glance
Economic Indicators
How Douglas County Compares
Detailed Income Statistics
Income Advisory: Douglas County
Income Verdict
Douglas County has a median household income of $72,579 and per capita income of $38,308 — a gap of $34,271, suggesting a typical mix of dual-income and single-earner households.
Housing Affordability
With median gross rent at $903/month and a median household income of $72,579, rent consumes approximately 14.9% of monthly income — well within affordable thresholds.
Economic Context
A median household income of $72,579 suggests moderate-to-strong purchasing power, generally sufficient to cover essentials with room for discretionary spending in most markets. Per capita income of $38,308 is in line with national norms for individual earners.
Neighbor Context
Douglas County earns approximately 1.2% above the Wisconsin state median household income of $71,715, positioning it favorably within the state.
Data Story
About Household Income in Douglas County, Wisconsin
Douglas Near National Income Average
Douglas County's median household income of $72,579 sits $2,176 below the national median of $74,755, placing the county just barely below typical American earnings. This near-alignment reflects Douglas's position as a stable, middle-income Great Lakes community.
Slightly Above Wisconsin Standard
At $72,579, Douglas County households earn $864 more than Wisconsin's state average of $71,715, placing the county fractionally above the state median. The modest surplus reflects Superior's port economy and regional employment diversity.
Douglas Ranks Mid-Pack Regionally
Douglas's $72,579 median outpaces Door County ($71,785) while trailing Dodge County ($73,992) and Chippewa County ($74,009). Among northern Wisconsin counties, Douglas represents a stable, middle-income profile characteristic of the region.
Rents Stay Manageable
Douglas County's rent-to-income ratio of 14.9% is favorable, allowing households to retain 85% of earnings after rent payments. The median home value of $190,400 aligns well with median household income, supporting homeownership affordability.
Douglas County Wealth-Building Essentials
Douglas County households earning $72,579 enjoy favorable housing affordability to accelerate wealth building and investment. Prioritize establishing homeownership, maximize retirement contributions through employer plans, and explore Superior's economic diversification for career advancement opportunities.
Frequently Asked Questions
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Income Comparison Calculator
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Your income is above the Douglas County median
County median: $72,579 per year
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vs. State Average
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vs. National Median
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Income Adequacy
Your monthly income ($6,048) vs. median rent ($903/mo). A ratio of 3.3x or higher means rent is under 30% of income.
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Compare RatesData: U.S. Census Bureau, American Community Survey (ACS) 5-Year Estimates (2019-2023) — Informational only. Not financial or legal advice.